People are at last awakening and realising that influencers, all in all are quite useless people.

The name alone is a pain in the arse.

It implies that you are influencing my choices.

Deliberately.

Selling yourself to the company that gives you biggest money.

Full stop.

They are not all like Chiara Ferragni, who has built an empire around this stuff.

The imitation by the others is ridiculous, because as much as I find her “work” pointless and don't like the fake ostentation of her private life, she got the idea.

She studied at Milan's Bocconi University, she is not stupid at all.

She is also pretty (which never hurts to be popular). But a prissy cock tease.

Because not all influencers have all these attributes.

They usually tend to be pretty and cock tease.

But that's not enough. And it doesn't have to be enough.

Some are “scientific popularisers”. And then, opening and closing a digression, I don't even want to give them all that importance, a little privacy would be nice.

I mean... if you publish your disabling pain (and I am seriously sorry that you suffer from this disease), do you solve it? It also suggests that you play on that to make yourself well known!

Try to solve it, work quietly and tiptoe around it, without too much fanfare that there are so many serious diseases.

You would be more believable.

Then there are those (again her, by the way!) who sing the praises of freedom because you don't shave your armpits (I don't like to say this anyway, but you're a little late... Madonna's daughter did it years ago...!).

If this is freedom...

And there are some who invent a new language... the spoken cursive... there are also those who retort with a bold type (which I honestly thought was a burp... by now I'm led to think trashy!).

But we should care very little about what these guys are doing... if we have our own lives... right?

And by the way, I read this article and, hats off to this Chef Edgar Núñez (with a brain, which he obviously uses and who doesn't let himself be dazzled by this social media rubbish or by a publicity that he doesn't even need, maybe even the opposite) who has put this influencer model back in her true role, i.e. a scrounger.